How Essential Is Mobile Push Notification For Your Mobile App.

Mobile Push notifications make it possible for apps to review SMS messages without opening up the message. For example, if you make it possible for push notification for a company application, the application will certainly be able to provide the latest updates regarding the business such as discounts, promotion codes, most recent promo codes and also other promotional tasks. The notification will send a message as well as if you open it, you will be guided to the business application for added info.

How Essential Is Mobile Push Notification For Your Mobile App?

These attributes are vital to company applications. According to mobile advertising stats, notifications that are sent out are read by the recipient 97 percent of the moment. This is an overwhelming benefit contrasted to email notifications which are opened at a much-reduced price of 4 percent of the moment.

One more mobile advertising and marketing statistic exposed that notifications by means of messages are read within the initial hour they are sent. The action rate to the messages is additionally greater than any other form of marketing method.

Push notifications are essential to your app. This attribute benefits both the customer and also business. On the consumers' component, they can easily access discount rates and also other promotional activities of their preferred things.

Businesses require notification apps since they are able to rapidly reach their intended target market. They signal consumers in real time. Advertising business applications, so customers will certainly subscribe, is quite simple. They can promote their company app via their web site. If they use discount codes, redeemable items, discount rates, mobile discount coupons, free offers and also rewards system for repeat customers, the app will promptly get a big following. If a business has a massive data source of mobile phone individuals use the business app, one text can be sent to thousands of prospective clients in an instant. Price cuts send out via notifications increase sales by as much as 30 percent.

Cellular phone business apps are coming to be much more popular. This is due to the fact that cellphone individuals are growing by the min. There are 5 times extra cell phone users than computer system individuals worldwide. The large variety of mobile phone clients, estimated at 4 billion individuals as well as increasing, give services an immense possibility in advertising and marketing. The conversion price of 30 percent of notice recipients ought to offer adequate inspiration to make use of mobile push notifications.

Both consumers and also businesses need to take advantage of this wonderful chance at their fingertips. With the ever-increasing variety of mobile phone individuals all over the world, it will be risk-free to say that mobile company applications are the future in advertising. Small businesses can greatly profit from this marketing method.

Visit Our Website For More Details: NotifyVisitors

Google’s lightweight Maps Go is just a Progressive Web App

Earlier this month, Google announced an official rollout of Android Go, a version of its mobile platform that is optimized for running on low RAM and processing power devices. The portion of that offer included similarly customized Google apps - including Maps Go.

The Android Police has noted that the app is now a list on Google Play, but it seems like it's compatible with the phone (which is actually coming in this month). However, it is listed as a progressive web site in the PWA directory, and therefore you can try by firing your phone's browser.

Copy this link and paste it in the new tab on your mobile browser (to adopt a standard map app to tape it), and you'll find a lightweight version of Google Maps ready to go. With other apps of service, you can search for destinations and get information on the end of the time, get directions on the map, and track, travel time (with support of two wheelchairs), and Keep traffic information alive. Get navigation by rotation.

Right now, it will probably just work in mass for people on phone not just for the apps for many apps or on their devices.

It will be interesting to see what happened to Google's other apps for Go platforms - YouTube and Google are already in search (version file, a file management tool), Gmail, Assistant, Play Store, Chrome while, and gboard are also set to be lightweight.


More Info: thenextweb.com

Facts and Figure of Progressive Web Apps

How To Retain Lost Customer For Your Business

Retaining lost clients to your website is one of the most difficult metrics to achieve as it largely depends on the journey of your customer and on the appeal of products. However, this crowd can be directed your site using different aspect such as:

5 Ways To Retain Lost Customer For Your Business

•    Post Sale Services- Always ask for testimonials and feedback. This benefits both you the seller and your customer. Make use of it to better your brand. Many companies engage on different mediums to achieve quantitative reach in the process they forget about the quality of the product and service that is provided by them. Clients engage with a brand because of the way that they are treated especially post sales. Providing a holistic customer-centric approach is thus important.

•    Use of Web Push Notification- Yes we get it, it’s a nascent technology and many business owners are still doubtful about its use. But those using this medium have seen a 20% higher retention rate than that compared to emails. Retention rate has proved to be 40% longer by those who opt-in to receive the push. If statistics are to be held as the ultimate truth then, more than 80% net users enable this feature and discard the use of space consuming applications. Currently, web push notification is not an overcrowded option for marketers, but with increasing popularity, it might soon be. Make sure you get hold of it before it dies as a medium.

•    Social Media- This is where you can get your maximum supporters from as 90% of your user-base will be available on these. Promoting your brands on social mediums like Facebook, Twitter and LinkedIn, among various others, provides you with active and passive user base. This large user base can be converted to positive sales with various campaigns. Eg., the famous Ice bucket challenge raise awareness about ALS.

•    Referrals- Running referral campaigns automatically provide you with a stronger market force that will push your product to peers. This targets three kinds of audience for your business. First, the already established user base, followed by retaining lost users and an increased new user base.

How to setup referral program campaign.

•    Rewards- Providing long term and highest referred user customized discounts helps establish a brand loyal market.

With the constant and fast-paced world, retaining customers highly depends on how effortlessly and effectively you can capture audience’s attention to the brand’s identity. 



                                        

                                                                                         

Want to See in Infographic 

Grow Your Subscribers by Browser Push Notifications

Browser push notifications is a fairly new technology which is followed by a number of websites today. It is the most powerful marketing tool which can result in increased sales.  

Browser push notifications are a better communication method than the traditional means due to the following reasons:

• Engage users in real-time
• Lead to more sales
• Better than email
• Greater interaction
• Cost effective
• Improves customer communication
• More visibility

Browser Push Notifications

They allow instant access to information and can be used for a number of purposes. One can use it to announce new products and services, start date of sale, new published blog, new content on site etc.

Browser push notifications are usually free unlike text messages. They offer users a complete control over the application and type of messages they wish to receive.

We, at NotifyVisitors design this modern technology for our customers and help them in generating sales and profits.

You may also like:  Why To Use Browser Push Notifications

Automated Email Campaigns To Pursue

Email automation is a new technology and should be a part of everyone’s business today. Automated emails are even better than mass emails and would do so much for your business with no or very less effort on your part. Also, automation emails have 119 percent more click and view rate than mass emails. They save the business time and money. Rather than scrutinizing your list everyday and sending emails to a selected contacts, you can automate the whole process.

Here are some of the automated email campaigns that every company should pursue:-


●  CONFIRMATION EMAIL

There are a lot of campaigns that can be made through customer purchases, one of the most common being “TRACK YOU ORDER” or “SHIPMENT” emails. These emails confirm it to the customer that your order has been confirmed and tell them the estimated time of delivery.

●  WELCOME EMAIL

These are one of the most common emails. As soon as the user uses a certain app or does a certain download, a Welcome email is sent to him/her by thanking them to subscribe. This email is not only an opportunity to welcome the customers but also let them know a bit about your company and what they can expect from new in terms of frequency and email content.

Drive 6x engagement with behaviorally triggered emails

● DESERTED CART EMAIL

There are a lot of people who visit a website. Some of them just randomly land on to the site, some of them do window shopping and some never buy anything. But those who leave certain items in their cart are certainly interested in buying that product. The rate of shopping cart abandonment is fairly high (almost 70%) and cannot be ignored. There are many reasons for the users to leave the cart deserted but the major one is a better price offered by your competitor.

In order to remind the customers regarding their abandoned cart and complete the purchase process, automated emails can be sent.

● UNSUBSCRIBE EMAILS

There are times when a user wishes to unsubscribe your emails. But that doesn’t mean you can’t approach that user again. 

The Best 5 Ps Of Customer Satisfaction Ever

Customer satisfaction is a term which is widely used in marketing. It determines how a particular product or service supplied by a company meets the customer’s satisfaction. It is essential for every marketer as it provides them a data through which they can manage and improve their business. Customer satisfaction reduces customer churn and increases customer lifetime value.  It involves customer’s perception of the value to be delivered and the value you actually deliver. If both of them match, a customer is said to be satisfied with your business.

There are 5 P’s of customer satisfaction namely: -

1. Product

2. Process

3. Policy

4. People

5. Proactivity

●    PRODUCT

A product is an item or service that is offered for sale. It is the first thing over which a customer judges you and your capability. A product should be communicable, should have a name and should be adaptable. Customer satisfaction depends heavily on the quality of your product.

Product

For example:- You went to a restaurant which has an excellent ambience and provides a variety of services. The food looks nice when served but the moment you eat it, you realize that it's horrible. Would you ever like to visit that restaurant again? Majority would say no.

Therefore product should be presentable as well as of a good quality only then it would be able to satisfy the customer.

How To Generate More Sales Through Web Push Notification

●    PROCESS

Process is a series of steps that are taken to satisfy the customers. A number of steps may be taken by a brand to satisfy its customers and generate more sales.

Process

It is important for a company to understand the process flows so that they can explain HOW OF ACTIONS to the customers and satisfy them.

●    PEOPLE

People are the employees of the organization. They are the ones who make customer satisfaction a reality. They should be embedded with knowledge regarding the customers, how to address them and solve their queries. An organization with a large number of employees may always not be successful but an organization with dedicated employees will always be successful.

People

For example: - the reason behind rapid growth of Samsung was not only because of the latest smartphones they were making but also because of dedication of employees towards customer service.

●    POLICY

Policy is a principle of action that is proposed by a particular organization or company. Every organization has its own policies; some may be very rigid while some may be flexible. Policies should always be in favour of customers in order to retain them for lifetime.

Policy

The employees should be well aware of the policies of the company so that they can answer the HOW of customers.

●    PRO ACTIVITY

Pro activity refers to making and adopting changes in your business in order to ensure and maintain customer satisfaction.

Pro Activity

It can include everything from product development according to the need of the customer to employees going out of the way to satisfy the consumer and grow their business. 

Though customer satisfaction cannot be guaranteed, following all the above listed factors can help maintain it.

Know more about  Lead Generation